What Types of Advertisements Must Be Submitted?
Most public marketing efforts must be submitted to the Advertising Review Committee as required by Part VII of the Texas Disciplinary Rules of Professional Conduct*.
But not all advertisements are required to be submitted for review. Some ads are exempt from the submission requirements.
In general, these ads should be submitted:
Since each ad is unique, no general statement can be made regarding whether a particular alteration of an ad constitutes a substantive change or assures compliance.
Remember, if an attorney decides against submitting an advertisement for any reason and is challenged, the burden rests on the attorney to demonstrate compliance.
If an ad comes to our attention that has not been filed and it is not exempt from the rules, the State Bar may assess a $225 fee and a $75 review fee for failure to comply with the filing requirements.
Failure to file a non-exempt ad is also a violation of the Texas Disciplinary Rules of Professional Conduct*.
Contact UsDo you still have questions after reviewing the information on this page? Please contact us.
State Bar of Texas
* Texas Disciplinary Rules of Professional Conduct (Effective 6/1/05) [PDF]: All licensed Texas attorneys must follow these rules.